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HEDRA are proud to be the agency selected by Unagi for their sports partnerships across the UK and Europe for their free to play fantasy football game, Ultimate Champions.
Founded by Remi Pellerin and Charlie Guillemot, formerly of Ubisoft, Ultimate Champions have big ambitions aiming to become the go-to fantasy sports platform across all major sports.
HEDRA have worked with the brand since conception, initially supporting the brand with their partnership strategy ranging from budget setting, through to inventory selection, ensuring that we created partnerships that would guarantee to drive results against the brands KPI’s.
HEDRA have closed over 50 partnerships for the brand across the Premier League, EFL and SPFL as well as providing the brand with some large-scale opportunities with governing bodies across Europe.
We continue to support Unagi, continually adding to their partnership portfolio whilst additionally supporting them on their global aims and partnership management.
Fueling growth is our game. At HEDRA International, we specialise in propelling your brand to new heights through innovative sports marketing strategies. We're not just in the business of promotion; we're your dedicated partner in success, committed to helping you grow, thrive, and leave a lasting impact in the world of sports marketing.